New Products

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Larry Walker’s New Book, From Minnows to Marlin

“Whether drifting across calm oceans, exploring backwater lagoons of jungle rivers for exotic species, or battling giant marlin in raging seas, my intense passion for fishing has driven me to the far corners of the world.” From Minnows to Marlin by Larry Walker recounts these experiences from some of the most epic and extreme fishing adventures, chasing trophy fish in more than 55 different countries. These aren't your average ‘weekend with the boys’ type of excursions. These fishing safaris are driven by an intense wanderlust to explore every body of water imaginable in search of the next amazing trophy. Regardless of your angling preferences, From Minnows to Marlin is a “must read” for any adventurous angler.

For more information please click here.

YETI’s New and Improved Stackable Lowball Rambler

The new YETI Rambler 10 oz Stackable Lowball takes everything that made the original so great and makes it stackable. The new bottom has an in-cut foot that fits perfectly into the top of another Lowball so you can easily stack them and keep them organized in your kitchen cabinets.

The Stackable Lowball  still features the brand’s famous insulation, MagSlider Lid, and is available in six colors. So no matter what adventure you’re on, you can enjoy delicious drinks and cocktails in the new, stackable Lowball.

To learn more click here.




Shimano’s New Trevala B Spinning Rod

Though ideal for jigging, you'll find the Shimano® Trevala® B Spinning Rod well-adapted for a range of offshore techniques using live bait or lures. This redesigned classic continues the legacy of an iconic crossover rod series that's built for maximum versatility. Its rugged TC4 blank is lighter, better balanced, and more durable than ever, and comes fitted with a precision Seaguide aluminum-oxide guide set and tough EVA full handle grips. All models feature a rubber gimbal at the butt to hold secure in your rod holders on the way to the fishing grounds, and to allow use of a fighting belt for battling the heavyweights. More than ever, the bulletproof Trevala B continues to raise the bar for versatile performance.

  • Built for jigging, but great for crossover use
  • Rugged TC4 blank construction
  • Quality Seaguide aluminum-oxide guides
  • EVA full handle grips 
  • Rubber gimbal

For more information click here.

Huk’s Icon X Inside Reef Long-Sleeve Hoodie

Huk® Icon X Inside Reef Long-Sleeve Hoodie delivers the comfort you want for those long days on the water with no clouds in sight! Lightweight 100% polyester fabric with integrated cooling yarns provides cool-to-the-touch comfort that brings relief from the heat. Plus, breathable mesh panels on the underarms and back allow cooling air to circulate throughout the garment, and built-in UPF 50 sun protection safeguards your skin from harmful UV rays. This fishing shirt also features a crewneck collar with fine ribbing, a defined yoke in the back, and a straight hem.

For more information click here.


PowerPro’s New Super 8 Slick V2 Braid

Re-crafted with an advanced eight-end, extra-dense weave, PowerPro® Super 8 Slick V2 Braid is the next generation of PowerPro's original SuperSlick long-casting braided line. This tighter, tougher version retains the proven coating process for the ultimate in smooth, quiet castability, while its compact construction delivers even greater power for ripping baits through dense weeds and brushy cover. Made with extra-strong, abrasion-resistant 100% Spectra® fiber, Super 8 Slick V2 offers the sensitivity and strength needed to win the war on trophy bass and inshore game fish.

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The Pelagic® Echo Open Seas Performance Trucker Cap

The Pelagic® Echo Open Seas Performance Trucker Cap stands out in style and performance as the most technical hat in the Pelagic lineup. It's stacked with features including the micro-mesh trucker back panels that allow maximum airflow and breathability, a water-repellant bill and crown, and a padded headband to absorb sweat and allow greater cooling.

For more information click here.